The client
Dfus3D is a leading print house for 3D printing. It specializes in FDM, SLA and SLS printing, and also sells 3D printers, accessories and quality printing materials. Its services span consulting, design and printing, with an emphasis on fast delivery and first-rate quality.
The brief
Dfus3D came to us with an existing site that had been promoted to a leading position on Google. They wanted a new site that would better showcase their values — without losing the SEO work they had done to date.
That's the classic replatforming dilemma: a redesign is the moment rankings are most likely to disappear, because URLs, content and technical signals all change at once.
What we built
We specified, designed and developed:
- a new online store where customers order 3D prints, printers and printing materials;
- an Android app for the print house's customers.
Protecting rankings during a rebuild
When a site already ranks well, the migration plan matters as much as the design. These are the safeguards we apply on rebuilds like this one:
- Inventory every URL that has traffic, links or rankings before anything changes.
- Keep URLs where possible, and map every changed URL to its closest new equivalent with a permanent (301) redirect.
- Preserve on-page signals — titles, headings, descriptions and the content that earned the rankings.
- Carry over structured data and keep internal links pointing at final URLs, not redirects.
- Launch with monitoring: submit the new sitemap, watch crawl errors and 404s, and fix gaps in the first weeks.
The outcome
Dfus3D's new store is live at dfus3d.com, where customers order prints, printers and accompanying materials — alongside an Android app — with a site that finally matches the quality of its work.
